Archive Monthly Archives: February 2013

How to Build an Audience Using Gamification

Back in November, Firepole Marketing’s Content Editor made a complete and utter fool of herself. On purpose. And she was happy to do it. She was participating in a local event called the Impossible Montreal Scavenger Hunt, and doing so required a team of ostensibly mature adults to engage in activities from the bizarre (marionette […]

Facebook Search – Yes or No?

Facebook has recently got into the search business. You can search Facebook for any topic and find out people are saying on Facebook about it. But… will anyone but marketers find this useful?   Facebook Graph Search: Monkeying Around Reveals Precious Marketing Gems

Does this mobile website make me look fat?

Consumer Survey: If Your Website Looks Bad on My Phone, You don’t have a chance at my business The economic recovery is a sluggish one. Folks are still worried about losing their jobs. An incredible number of homeowners owe more on their mortgage than their homes are worth. Credit-card debt continues to weigh down U.S. […]