Category Archives for Uncategorized

Loyalty Programs and Group Buy

[Loyalty Marketing] Here is a great example of one of our loyalty program “group buy” ideas. Last holiday season eight retailers in a mall got together to create a group deal. It worked like this: customers who were near the mall received an offer (via SMS, they had previously opted-in to the offers) from one […]

Facebook Search – Yes or No?

Facebook has recently got into the search business. You can search Facebook for any topic and find out people are saying on Facebook about it. But… will anyone but marketers find this useful?   Facebook Graph Search: Monkeying Around Reveals Precious Marketing Gems

Does this mobile website make me look fat?

Consumer Survey: If Your Website Looks Bad on My Phone, You don’t have a chance at my business The economic recovery is a sluggish one. Folks are still worried about losing their jobs. An incredible number of homeowners owe more on their mortgage than their homes are worth. Credit-card debt continues to weigh down U.S. […]

Dairy-Free Green Goddess Dressing

This recipe for Dairy-Free Green Goddess Dressing turns salad into a sumptuous feast. The creamy texture is outrageously good, without any dairy or mayonnaise. How? The trick is blending a little coconut milk with avocado then adding an abundance of fresh herbs to drown out the coconut flavor. The result is a savory, herbal, garlicky […]

Your smartphone as wingman – Cool or Creepy?

CNN recently posted an article about how smartphone users are using location based apps for “dating”.    Say you are hanging out at your favourite Chinese restaurant waiting to pick up your Kung Pao chicken. Fire up Blendr and realise that the guy milling around at the front door is single and also on Blendr. Excellent!  […]

21 Ways to Dominate YouTube: The Ultimate Guide

With 4 billion video views per day, YouTube isn’t just the third most popular site in the world. It has also quietly become one of the world’s biggest search engines. Meanwhile, Google has shifted it algorithms to favor videos, often putting YouTube videos near the top of its results. Some have taken advantage of YouTube’s […]